Digital illustration showcasing multiple electronic devices including a desktop, laptop, tablet, and smartphone displaying website designs with a focus on foundational website development.

Foundational Website Development

Transform your business into a powerful online presence with a custom-designed website that works for you.

    • Home Page: Your digital storefront

    • About Page: Your brand's story

    • Contact Page: Connect with customers

    • Custom design on Squarespace or Shopify

    • Mobile-friendly responsive design

    • Brand-aligned colors and typography

    • Social media integration

    • SEO optimization for local visibility

    • Fast loading speeds

    • Easy-to-navigate layout

    • Custom favicon with your logo

    1. Initial consultation to understand your vision

    2. Collaborative design development meetings

    3. Content integration and refinement

    4. Review website & content

    5. Launch of your professional website within 4-6 weeks

    6. Training on website management

    Future-Ready: Built on a foundation that can grow with your business - add online shopping, booking systems, or additional pages when you need them.

    Platform Costs:Please Note: Annual Squarespace or Shopify subscription fees are not included in the design price. These platforms require separate subscription payments managed directly through their services.

Contact for pricing & availability

E-commerce website development concept with various devices showing website interfaces, including a mobile phone, tablet, and laptops. Text "E-commerce Website Development" at the top.

E-Commerce Website Development

Elevate your Door County business with year-round sales!

Transform your products into a powerful online storefront with a custom-designed e-commerce site that drives sales.

    • Home Page: Your digital storefront

    • About Page: Your brand's story

    • Shop Page: Your products showcased

    • FAQs: Infomation your customers should know

    • Events: Highlight events you are hosting or local events

    • Blog: Showcase your voice and brand

    • Contact Us: Connect with customers

    • Shipping & Returns: Rates, information and policies

    • Custom Design on Squarespace or Shopify

    • Mobile-Friendly Responsive Design

    • Secure Shopping Cart and Checkout

    • Multiple Payment Gateway Options

    • Customer Account Features

    • Social Media Integration - Easily share your website and products across social platforms.

    • SEO Optimization for Local Visibility - Improves search engine rankings and drives organic traffic.

    • Fast Loading Speeds

    • Easy-to-Navigate Layout

    • Custom Favicon with Your Logo

    • Order Tracking and Management

    • Product Page Optimization

    • Training Session Included - Empowers you to manage and update your website with confidence.

  • Phase 1: Planning & Strategy

    • Initial consultation to understand business goals, target market, and product lineup

    • Define specific requirements (number of products, features needed, payment gateways)

    • Platform selection guidance (Squarespace vs Shopify based on needs)

    • Establish project timeline and deliverables

    Phase 2: Design & Content Preparation

    • Collaborative design development meetings to establish brand identity

    • Professional photography scheduling and execution • Product photography • Brand/lifestyle images • Commercial use photos

    • Product information collection (descriptions, pricing, variants, SKUs)

    Phase 3: Development & Setup

    • Online shop creation and configuration

    • Shipping setup and tax configurations

    • Content integration (product descriptions, policies, about pages)

    Phase 4: Testing & Launch

    • Quality assurance and testing

    • Content review and refinement

    • Mobile responsiveness verification

    • Final client review and approval

    • Website launch (6-8 week timeline)

    Phase 5: Post-Launch Support

    • Training session on: • Platform basics (Squarespace/Shopify) • Product management • Order processing • Inventory management • Basic content updates

      Platform Costs: Please Note: Annual Squarespace or Shopify subscription fees are not included in the design price. These platforms require separate subscription payments managed directly through their services.

Karrels Designs’ e-commerce package transforms your online presence into a powerful sales tool. Whether you're selling physical products, digital downloads, art, or services, we'll create a user-friendly platform that encourages browsing and drives conversions.

Contact for pricing & availability

Website Design EXP. 1

It's 2025—your digital footprint matters more than ever. In today's AI-driven world, a powerful website isn't optional—it's essential.

Common Questions

    • Up to 5 total revisions during development and a 30-day post-launch period

    • Additional updates after this period: $65/hour

    • Custom CSS coding available

    • Code injection and customization services

    • Starting at $300 for custom coding projects

    • Technical troubleshooting

    • Foundational websites typically take 4-6 weeks to complete

    • E-commerce websites typically take 6-8 weeks to complete

    • Timeline begins after receiving all required content and materials

    • Website training included

    • Technical support available

    • Local emergency assistance when needed

    • Ongoing support starting at $65/hour

    • 50% non-refundable deposit required to begin

    • Remaining 50% due upon project completion

    • Website platform fees not included (Squarespace/Shopify)

    • Clients are responsible for their own hosting/domain costs

    • Timeline extensions due to client delays incur a $200 monthly fee

    • One-time emergency delay waived for illness, weather, or family emergency

    • Additional delays after first waiver will incur monthly fee

    • Delays include: late content delivery, missed feedback deadlines, or extended periods without communication

    • Fee ensures project momentum and fair scheduling for all clients

    • Website content (text, photos, logos)

    • Brand guidelines if available

    • Timely feedback and communication

    • Prompt responses to design question

  • Born and raised in Wisconsin, I'm passionate about helping other Wisconsin businesses thrive online. Unlike other local agencies that outsource work overseas, I handle every aspect of your project myself. This means:

    • Direct Communication: You'll work directly with me throughout the entire process, ensuring your vision is perfectly translated into reality.

    • Deep Wisconsin Understanding: I understand the unique needs and challenges of businesses in our state, from regulations to local market trends.

    • Local Expertise: My education in digital marketing at a Wisconsin institution (funded by the state) and my commitment to ongoing learning ensure I'm always up-to-date on the latest industry best practices, including website UI/UX, design, SEO, and online marketing strategies.

    • Personalized Service: I'm dedicated to providing personalized service with a focus on your specific goals and success.

    I take pride in my work and find immense satisfaction in helping Wisconsin businesses shine online. Let's work together to elevate your online presence!

    • Custom-tailored solutions using Squarespace or Shopify

    • Platform recommendation based on your specific needs

    • Website hosting and domain managed through your platform account

    • Training provided for platform management

    • Deep understanding of Wisconsin's business landscape and market

    • Available for in-person support when needed

    • Strong connections with local business community

    • Ability to provide emergency on-site assistance

    • Focused on serving and growing our own communities

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